As Milan Design Week and many other furniture fairs were cancelled due to the coronavirus pandemic, Prostoria, in collaboration with the designers Numen/ForUse and Simon Morasi Piperčić, has created a hybrid analogue-digital project that combines architecture, design, film and an event for the local design-architecture community.

“Revisiting Analogue” takes place in a pavilion in the forest near Prostoria’s furniture factory in Croatia. Articulated through orthogonal “islands” of man-made forms set in a strict grid, the pavilion contrasts with the scattered array of trees and bushes. This dialogue between geometry, nature and people provides a surreal setting for experiencing Prostoria’s top artefacts. The pavilion’s volume is emphasized by the functional clustering of the furniture, as if each island is its own home with transparent walls and roof. The forest pavilion was conceived around inversed digitalism; it has a digital flair but is analogue in its process and materials.

“Revisiting Analogue” is Prostoria’s attempt to digitally share the experience of materiality, through the forest room and products that embody nature-based materials and design. All of this has a grounding effect and evokes inner comfort and stability.